Story
You
Loved Ones
Us
Offer
Benefit
Buy
(Grunt Test)
Hero
Wants
Challenge
Tragedy or Triumph
Reward
Main Points
1. What’s at stake?
2. What do you offer?
3. How will it make my life better?
4. What do I need to do to buy it?
5. Do I trust you?
6. Do I respect you?
7. Is there a clear plan?
8. Is it worth it?
9. Do I have what it takes?
Clear Story
You (Your Story)
CEO
President
Parent
Executive
Leader
Doctor
Lawyer
Engineer
Coach
Consultant
Loved Ones (Their Story)
Children
Spouse
Parents
Grandparents
Grandchildren
Family
Friends
Tribe
Villians
Root Sources
Fear
Abandonment
Shame
Core
Relatable
Seen them
Heard them
Lived with
Been affected by them
Been them
Singular
Losing Loved One
Family Failure – Family Flows
Pandemic Procrastinator
Death & Destruction
Doom & Destruction
Doom & Gloom
Dr.Death
Violent Virus
Dastardly Disease
Serious Sickness
Loser Landlord
Scared City
Painful Poverty
Pandemic Poverty
Financially Fucked
Insane Inflation
Rotten Recession
God Damn Gunman
Horror Habit
Obvious Overwhelm
Frantic Fear
Heinous/Hateful/Horrible/Horrific Hunter/Hitman
Armed Attacker
Mean Murderer/Mercenary
Attacking/Arrogant Asshole/Assassin
Heinous Hitman
Everything Evil
Survival Shame
Satanic Slayer
Hasty Wasty
Mental Monster
Toxic Shame
Egregious/Evil Executioner
Bastard Butcher
Degrading Destroyer
Murderous/Marauding Mobs
Escalating Evil
Persnickety Perfection
Cranky Customers
Lacking Life Loved Ones
Scarcity
Angry Aggravator
Deceitful Destroyer
Lazy Larry
Mean Marvin
Worst Willard
Annoying Arthur
Judgmental Joy
Rotten Robert
Ruthless Ruler
Frank Lloyd Wrong
Buckminster Emptier
Insurance Idiot
Agent Horrible
The click monster
The ankle biters
The evil AI
Automated warbots
Careless Corporate Creep
Greedy landlord
Predators
Painful Pan(demic)
Conniving Coranavirus
The scammer
The unfaithful lover
The cheater
The hungry monster
Real
Documented
Certified
Guaranteed
Everyday
Proven
Problems
Internal
Overwhelm
Fear
Shame
Can’t Do It
Confusion
Resistance
Alone
Misery
The nightmares that keep you awake at night
The shadows
Hypochondria
Doubt
Sadness
Scared
Nervous
Shy
Depression
Pining away
Homesickness
Feeling lost
Boredom
Resentment
Empty
Paranoia
Heartbreak
Not good enough
No one will love me
No one loves me
Things will never get better
External
Procrastination
Addiction
Clutter
Wounds
Injuries
Sickness
Disease
Scarcity
Scars
Disorder
The Society
No place to live
No place to sleep
No furniture
No kitchen to cook in
No dinner table
No pets
No children
No connections
No place to walk in the living room
Things don’t work
Things are broken
No money
No income
No job
Smells like poo
No teeth
Dental problems
Dirty fingernails
Hard of hearing
Blind
Burning pee
That I say it
Bad eyesight
Dirty fingers
Dirty hands
Dirty person
Dirty dishes
Too much homework
Not enough time
Cheated
Lied to
Bankrupt
Phone dropping
Diarrhea
Constipation
Gas
Gas prices
The economy
The shortage
Chain of supply broken
Bad health
Bad relationship
No friends
Can’t see family
No backyard
No place to play
Craziness
Insanity
Hair ripping
Not shaving
Shaving too much
Philosophy
Values
Beliefs
Religion
Arguments
Fights
Mayhem
Ignorance: Health Financial Racial Class
Terror
Racism
Poverty
War
Violence
Theft
Pollution
Humanity is evil
Cities have destroyed wilderness
Crime rates increasing
Overpopulation
Homelessness
Sickness
Pandemic
Not enough time
Not enough love
Lack of education
Stupidity
Us (Shared Story)
We help you transform!
Jedi Circle
Survive and Thrive
Offer (Service/Product)
Simple Guidance
Optimal Octagon
Octagon Outfitters
Ultimate Woman
Joy # 1
The Joy of Joys
The Design Diplomat
Wonder Willard
Captain Courage
Amazing Arthur
The Fearless Artist
Captain Everything
Doctor Strangest
Loving Owl
System Optimizer
Creator Cricket
Holistic Healer
Testimonials
Let others do the talking for you. If you have satisfied clients, place a few testimonials on your website. Testimonials give potential clients the gift of going second. They know others have worked with you and attained success. Avoid stacking ten to twenty testimonials; otherwise you run the risk of positioning yourself as the hero. Three is a great number to start with and will serve the need most clients have to make sure you know what you are doing. Also, avoid rambling testimonials that heap endless praise on your brand. It won’t take long for a customer to trust you, so keep a testimonial brief.
1.What was the problem you were having before you discovered our product?
2.What did the frustration feel like as you tried to solve that problem?
3.What was different about our service/product/solution?
4.Take us to the moment when you realized our solution was actually working to solve your problem.
5.Tell us what life looks like now that your problem is solved or being solved.
Statistics
How many satisfied clients have you helped? How much money have you helped them save? By what percentage have their businesses grown since they started working with you? A simple statement like the e-mail marketing platform Infusionsoft’s “125,000 users trust [our] award-winning automation software”⁶ is all your potential customer needs. Moreover, this scratches the itch of the left-brained consumer who loves numbers, statistics, and facts.
Awards
If you’ve won a few awards for your work, feel free to include small logos or indications of those awards at the bottom of your page. Again, there’s no need to make a big deal about it, but awards go a long way in earning your customer’s trust, even if they’ve never heard of the award.
Logos
If you provide a business-to-business product or service, place logos of known businesses you’ve worked with in your marketing collateral. Clients want to know you’ve helped other businesses overcome their same challenges. When they recognize another business you’ve worked with, it provides social proof you have the ability to help them win the day.
Integral Medicine
Acupressure Institute
University of California – Berkeley
Ubiquity University
Gebhardt Group
Foundation for Spiritual Development
Sentience
Lumigence
Yu Ming
Berkeley Times
Berkeley Rose
Schiller Associates (PG&E)
Gold Co.
ASUS
Oracle
Tribe of Men
Men of the Code
Sundance
Clyde McClintic
Intelliversity
Maestro Conference
Ethix
Bolt
Organic Farm
Special Teams
Army
U2
REI
Netscape
Wu Dao Guan
Stanford
MKP
MDI
COS
Favell Museum
Etc…….
Individuals
Us
Todd
Tim
Jerry
Lion
Madison
Daniel
Tom
Zhang Lao Shi
Ling
Chi Hui
Lyn
Sean
Grandparents
Matt
Lori
Landon
Mason
Han
Elias
Nicholas
Jaden
Lars
Successes
Tournament medals
Military medals
Blue ribbon scholars
Number one elementary School in the whole Galaxy
Poems published
Published in newspaper
Academic degrees
International travel
Multiple Citizenship
Lived in second most expensive area in America
Lived hundreds of miles away from closest family
System of 10 screens
Harvested Bean field
Harvested garlic field
Harvested wild edibles
Produced home remedies
Designed survival kits
Produced over 50 flashcards
Over a thousand private clients
Life binders
First place in online tournaments
Success Stories
- Gold Co. (no logo) – Grew revenue from $53M to $85M with $6M investment and a great team
- Developed high quality seminars on sales and customer service, high performance sales and marketing management
- “Jerry, I always enjoy and learn from our conversations. They are always the highlight of my day.” – Brenda Whitman, Director of IRA Services Goldco Precious Metals https://www.linkedin.com/in/brenda-whitman-rfc-2299715
- Used our “Optimized Sales Revenue” System
- Schiller Associates (no logo) – Generated $42M in 6 months, We, as a team generated in 6 months what the organization had earned over the last decade by creating a relational database platform that was purchased by many power utilities around the country to manage their energy efficiency projects. (PG&E, Southern California Edison, NSP, Texas Power & Light, New York Power Authority just to name a few.)
- Gebhardt Group – Grew from $2M to $5M over 6 years implementing our system
- Northwest Imports (no logo) – Made them $50k in the 1st 4 hrs of consulting. “Jerry, I would be happy to recommend you to anyone. There have been a lot of other consultants talk to me over time, even ones specifically from my industry, and no one else has given me the kind of insights that you have. Your perceptions, knowledge and ability to communicate knowledge of how business really works are at a whole different level, deeper than anyone else. Plus, you made us $50,000 in the first four hours of consulting. I would be so happy to talk to anyone about you.” – David Wostarek, Pres.
- Rogue Engineering – Increased mid-year net profits 6x. “As a result of the sales and management team changes you helped us put into place and the new level of performance from my team, I recently had to face an unusual problem. Mid-year our net profits were six times what they had ever had been & I had to figure out what to do with the money! Thanks again.” – Mark Walsh, CEO
(Revised a company’s estimating and job costing procedures, capturing all costs and expanding job profitability by 24.7%.)
- Blaine Heating & Air Conditioning (no logo) – Turned around a company’s 9 year run of break-even or below to 79% growth, 15% net profit in 1 year. “For the past fifteen years, we had either broken even or lost a little. This year, using the initiative and plans developed by you, we have had a 72% annual revenue increase with over 15% net profit. Now we are really on a roll!” – Roger Blaine, CEO
(Redirected a company’s sales & marketing efforts, increasing sales by 77% in one year.)
- Maestro Conference – Grew from $0 to $3M and 6 people to 12 with 0 to 6,000 affiliates in one year
- ASUS – Grew hits from 1,200 to 14,000 a day
- Oracle – Grew core team (after Sep 11th losses)
- Ethix Merchant Services – Grew from $3M to $10M valuation, Created template for 5 year financial plans that save hundreds of hours of work, Team member there now consulting for Facebook
- Pinnacle Rehabilitation & Mariner Healthcare (no logo) – Grew from $0 to $10M and 0 people to over 170 netting $5M in 2 years Developed start-up business from $0 to $10M in sales and 0 to 174 employees in two years, with an annualized $2M pre-tax net. Closed sales on accounts from $100,000 to more than $5 million. He managed $25 million of healthcare operations for Mariner Health Corporation, growing Mariner’s regional business operations from $0 to more than $25 million in sales in 4 years with 20% net.
- Avalon – NEED A RESULT… “Our firm recently engaged Jerry Llewellyn and Amera Consulting Group to help us put into place and Employee Incentive Plan for our Operations and Administrative group. Jerry spent two weeks in our office and was actively engaged in creating the new plan. He interviewed each team member and facilitated brainstorming sessions that allowed the team to have input in building the incentive plan. Once the plan was created, Jerry facilitated the communications with each person through individual and team meetings. By the end of the two weeks, we had a plan document that outlined the guidelines for participation in the plan, a performance evaluation system and a well thought-out model for the allocation of the team’s bonus pool. “Jerry is a consummate professional with a significant amount of experience in performance and human resources management. Throughout the process, he continually engaged and encouraged me and the members of my team. The final output from the project far exceeded our expectations, and I highly recommend Jerry Llewellyn and Amera Consulting Group for the work that they do.” – Gary Bronner, COO
- Bo Eason – Revamped website & corporate identity look & feel to match branding; created sales pages, marketing material and event graphics for ongoing events and seminars. (Need testimonial w/ Metric) [What the budget was, how long it took, what is the value he got, number I can calculate, number I can’t: happier, clearer message, etc. took him from not branded to branded]
- David Fabricius (no logo) – “Rob is a very unique and uncommon man of wisdom, with deep insightful perspectives. He brings a very special flavor of spiritual intuition to his work and help his clients see into their own deeper authenticity. We invested time together and Rob guided me towards a leadership principle of fluid co-operation and the name I treasure “Eagle Medicine”. I feel honored to know him and to have him consider me as a friend. I highly recommend Rob as a very special coach with great value. Rob can give you something you could not find anywhere else. His work is singular. Invest as much time with him as you can while you can.” – David F. Founder, Full Spectrum (Success Training Firm)
- Human Ingenuity – 20 years of cutting edge websites, first dynamically driven websites in the Bay Area in the late 90s
- Bob Proctor – OMG SEO http://www.theomgmachines.com/
- Tai Lopez – OMG SEO http://omgmachines.com/knowledge/
- OMG Kotton Grammer – Ranked #1 in Chicago SEO
- OMG Kotton Grammer – Ranked #3 in San Jose SEO
- OMG Gregory Ortiz – Ranked #1 in New York City SEO
- OMG Joshua Fletcher – Ranked #1 in Phoenix SEO
- OMG Greg Morrison – Ranked #1 in Iowa City SEO
- OMG David Hood – Ranked #1 in Dallas SEO
- OMG Joe Marfoglio – Ranked #1 in ?
- Joe Budoff & Carpal Tunnel Pros – Hand Surgeon Ranked #1 in Houston
- D. Sonny Walter – Attorney Ranked #1 in Sioux Falls
- Ultimate Home Pet Care – Ranked #1 in Littleton CO – See what is possible with organic search that costs very little to maintain, this was done 2 years ago and you can see how strong it is, imagine if we were maintaining it, we also come up when you search for vets in the area because the site was done right to begin with
- OMG Alex Becker – Ranked #1 for Electric online guitar lessons
- Life Care Centers of America – Reduced litigation costs by 90%, Created nationwide training program in effective performance management Managed national HR functions with performance management systems for a company with over 8,000 employees in more than 80 business units. Guided client’s management team in hiring 500 people in 2 weeks.
- and effective recruitment and hiring, on statewide, regional and national levels
- Neale Donald Walsch ? – All major graphics & web design for the CwG foundation and multiple major projects for Neale, including: Neale’s main site, Humanity’s Team’s website, the CwG the Movie main promotional website & DVD design, multiple book covers, & much more (Need testimonial w/ Metric)
- James Twyman – Designed successful product/event launches for over 10 years. “I’ve been working with Trevor for many years now. I think I was one of the very first authors to give Trevor a chance to impress, and he’s never let me down. He’s my “go-to guy” with almost every project I initiate.” – James Twyman, The Peace Troubadour
- Pacific Gas & Electric – Built Relational Database
- Austin Underground – Helped develop and integrated management system, grew from $4M to $15M annually, Full general management responsibilities for multi-million dollar operations; reducing costs to realize profit increase of more than $4 million with $20 million gross revenue.
- Charles Schwab – Built First Online Paging
- Sentience (no logo) – Developed and launched leadership team for 12 teaching hospitals internationally, approved for $650M a year grant for 10 years
- 401k Masters – Grew clients 401k accounts with proprietary system
- Agoge – Taught advanced family preparedness to dozens of leaders and experts in a variety of fields: purpose, problem-solving, shelter, fire, water, medical, safety, communications, marksmanship, wildcrafting, engineering, design, information, wealth, health, endurance, operations
- SmartCom Energy (no logo) – international startup, launched and brought state of the art utility services to Houston
- Debbie Ford ? (no logo) – Basic website maintenance & design changes. “…Thank you so much for the absolutely brilliant and magnificent work that you’ve done on my site. We are all blown away at your skill, your impeccability and your support. Of course, who else would Marianne have around her but [people] who are clearly at the top of their field? You’ll never know how much we love you over here. Thank you. Bless you.” – Debbie Ford (need metric)
- East Bay Preppers(no logo) – Taught emergency medicine and basic survival to several hundred people, Created over 20 custom kits for people
- Honeywell DMC(no logo) – Provided energy-efficiency consulting to small and medium sized businesses to help them reduce costs and optimize their revenue
- UC-San Francisco – Optimized leadership team for IT Dept.
- UC-Berkeley – taught courses on Integrative Medicine
- Silicon Graphics – Designed headquarters
- Teleosis – Grew online marketing system
- Odd Fellows Lodge – Designed website and grew membership
- Clinic for Traditional Chinese Medicine (no logo) – Helped Design and Build clinic, expanded market
- Leica Geosystems (no logo) – Designed 3D laser scanned models for major project like the re-design of the Golden Gate bridge
- Macromedia (no logo) – Developed early versions of Dreamweaver
- Official Design Agency (no logo) – Designed dynamic database applications
- Students for Integrative Medicine (no logo) – Designed, Developed and Created program, taught courses and put on annual seminar
- Tribe of Men (no logo) – Developed comprehensive integrated medicine database. “Rob is a sharply focused designer, possessing a quick and efficient grasp of what is needed. He developed what is arguably one of the most comprehensive integrated medicine databases around. If you need a database to dynamically drive your website, talk to Rob…” – Cal S., Men’s Group Coach/Founder
- Rachael & Datta Groover ? (no logo) NEED RESULT Branding design & event promotion. – “Trevor’s designs are rare – he comes up with great ideas & concepts which really helps create that look that will make your business stand out from the crowd.” – Datta Groover, Owner, Groover Seminars, Inc (need metric)
- Gary Zukav ? (no logo) – NEED RESULT Webmaster for about a year, did a number of site maintenance and sales pages (need testimonial & metric)
- Stacey Robyn, GoGratitude.com (no logo) – Created a viral video that got over 1 million views. “Trevor translated our vision with finesse and style, while adding his unique gifts and experience into the mix. Together we co-created a worldwide wave of Gratitude, with over 1 million views of our Master Key flash movie. Wow! We are grateful for our connection to [Trevor], and for [his] assistance in birthing our vision into reality. Thank you! Thank YOU!” – Stacey Robin, Owner
- Robert Evans (no logo) – A TON of stuff over the years, unfortunately most of those businesses are gone now… so: Created all branding and marketing materials for the Life List Living websites, magazine and app. “Trevor Thomas and the staff at Light Werx Media have been our heroes for over 6 years now through literally dozens and dozens of design and website projects. I have NEVER been disappointed with their work and I contribute a lot of our success to the quality presentation they have provided us. When we go outside our own design staff for website and design work, we only choose LightWerx Media; whether it is for websites, flash movies, book covers, brochures or other print media. Not only do we use Light Werx Media’s services but they are the ONLY website/design company we will refer business to. This I believe is a true sign of a happy and satisfied customer.” – Robert Evans, Founder (need metric)
- Chaparral Star Academy (no logo) – Assisted in turnaround, lead change management, organizational clarity and stability “Jerry, you led our Governing Board and Administration through a process that allowed us to resolve a complicated personnel management situation that had us hog-tied for years. Now that we are out the other side, we deeply appreciate the clean fresh air of being back on track and unified as a team again, all pulling together. None of this would have been possible without your professionalism and expertise. You brought new life to us. Thanks again.” – Mike Smith, President
- Johnston Commercial (no logo) – NEED RESULT “Jerry, working with you is the best money I’ve ever spent.” – Michael Johnston, President
- Premier Medical Transport (no logo) – NEED RESULT “After our time together yesterday, I got more work done today than I have in the last three months. I am so happy how this is working for me. I see now that I can increase my productivity, have much more satisfaction, and get far greater results using my strengths in the right way for me. Thanks for your help.” – Ken Stocker, CEO
- John M. Leiter & Associates Law Offices, PA (no logo) – NEED RESULT “Over the last year, in a series of coaching conferences, you helped me clarify my goals and priorities for my existing firm and for my exit planning. Your insight has made it possible for me to think through a number of complex issues, resolve conflicts, and take decisive action. The management team process that we installed with your support put our entire team on the same page regarding weekly and monthly priorities. Thanks so much for your professionalism and support.” – John Leiter
- S & S Freight Service, Inc. (no logo) – NEED RESULT “You have been providing strategic advice and business coaching to us since the beginning of 2014. Your ability to help us focus on the growth and planning of our business has been invaluable. You have always been organized, experienced, professional, and resourceful. We consider you to be an integral part of our success and look forward to an ongoing business relationship for the future.” – David Hoke, President
- Entrepreneur – ?
Competence
Systems
Problem Solving
Organizing
MasterMinds
Proficient in the world’s most difficult language
Octagon
Jedi Circle
Source Abundance
FSD Tools
Drawing
Caring
Teaching
Leadership
Negotiating
Trading
Bartering
Talking
Massage
Comforting
Designing
Helping
Kindness
Forgiveness
Intelligent
Responsibility
Encouragement
Training
Healing
Music
Performing
Investing
Wisdom
Recruiting
Real vs Arch Rivals & Nemeses
John Denver has Buckminster Fuller and Jacques Cousteau vs. Ignorance
Bob Dylan has Dylan Thomas vs. Ignorance & Big Corporations
Jimi Hendrix has Bob Dylan vs.
St. Francis had Bishop Guido of Assisi vs.
Martin Luther King has Ralph Bunche vs.
Mahatma Gandhi has Shrimad Rajchandraji vs.
Paramahansa Yogananda has Mahavatar Babaji vs.
Tony Robbins has Jim Rohn vs.
Deepak Chopra has ? vs.
Wayne Dyer has Deepak Chopra vs.
Brendan Burchard has ? vs.
Timothy Leary has David McClelland vs.
Aldous Huxley has ? vs.
Allen Ginsberg has ? vs. CIA
Bob Griese has Don Shula vs.
Frank Lloyd Wright has Nature vs.
Buckminster Fuller has ? vs.
Sym Van De Ryn has ? vs.
Lao Zi has Dao vs.
Albert Einstein has ? vs.
Andrew Weil has Tribes vs.
Mors Kochanski has Wilderness vs. Exploiters & Polluters
Arne Naess has Wilderness vs. Exploiters & Polluters
Aldo Leopold has Wilderness vs. Exploiters & Polluters
John Muir has Wilderness vs. Exploiters & Polluters
Marty Stouffer has Wilderness vs. Exploiters & Polluters
Lyn Cassidy has Colonel Jim Channon vs. Ignorance & Exploiters
Bruce Lee has Ip Man vs. British Government
Kim Royce has Ken Min vs.
Jim Gebhardt has Jim Kelley vs. Ignorance & Mediocrity
Black Elk has Crazy Horse vs.
Bill EagleFeather has Black Elk vs.
Clyde M has Bill EagleFeather vs.
Rob M has Wilderness, Clyde M, Bruce Lee, Dana D, Tony Robbins, Tim Kelley and David Fabricius vs.
John Willard Payne has ? vs.
Aionwatha has ? vs.
Geronimo has ? vs. U.S. Military & Opposing Tribes
Seattle has ? vs.
Sitting Bull has ? vs. U.S. Military
Dennis Banks has ? vs. Oppressors & FBI
Russell Means has ? vs. Oppressors & FBI
Madonna Thunderhawk has ? Oppressors & FBI
Autumn Peltier has ? Oppressors & FBI
13 Grandmothers has ? vs.
Bill Miller has ? vs.
Joanne Shenandoah has ? vs.
Bill G has Rob M vs.
Chris S has Rob M vs.
Milan M has Rob M vs.
Matt C has Rob M vs.
Adolfo M has Rob M vs.
Sean T has Rob M vs.
Paul W has Rob M vs.
Brett L has Rob M vs.
Trevor T has Rob M vs.
Joy C has Guo C and Shi C vs.
Willard M and Arthur M have Rob M and Joy C vs.
Marcus Aurelius has the Stoics vs. Enemy Forces
Maximus Meridius has Marcus Aurelius vs. Enemy Forces
Robert Rogers has ? vs. Enemy Forces
Irwin Rommel has MAJ Theodor Sprösser vs. Allies
David Sterling has ? vs. German Military
John “Lofty” Wiseman has ? vs. Enemy Forces
Bear Grylls has ? vs. Enemy Forces
Eric Haney & Charles Beckwith have ? vs. Enemy Forces
Mykel Hawke has ? vs. Enemy Forces
Dave Canterbury ? vs. Enemy Forces
Roy Boehm has ? vs. Enemy Forces
Force Recon has ? vs. Enemy Forces
Doug Huffman has ? vs. Enemy Forces
Clare Chennault has ? vs. Japanese Military
Pappy Boyington has ? vs. Japanese Military
Richard Bong has ? vs. Japanese Military
Ray Mears has Kingsley Hopkins vs. Ignorance
Thomas Jefferson has William Small & George Wyth vs. Enemy Forces
Abraham Lincoln has William Mentor Graham vs. Confederate Military
Winston Churchill has Bourke Cockran vs. Enemy Forces
John F Kennedy has Theodore Chaikin Sorensen vs. Enemy Forces
John Belushi has Del Close vs.
John Lennon has June Furlong vs.
David Bowie has John Lennon vs.
Cat Stevens has ? vs.
George Strait has ? vs.
Jim Morrison has Lizard vs.
Ronnie James Dio has ? vs.
Geoff Tate has ? vs.
Peter Gabriel has ? vs.
Tom Petty has ? vs.
Paul Rodgers has ? vs.
Led Zeppelin has ? vs.
Rolling Stones has ? vs.
U2 has ? vs.
Bob Ross has William Alexander vs.
Norm Abram has Marcel Aboulker vs.
Mythbusters has ? vs.
Martin Yan has ? vs.
Roy Underhill has ? vs. Ignorance
Jim Crockett has ? vs.
Jeff Smith has ? vs.
Steve Thomas has ? vs.
Jack Ma has ? vs.
Steve Jobs has ? vs. Status Quo
Larry Ellison has ? vs.
Eric Lofholm has Donald Moine vs.
You have ? vs.
Fiction
Coyote has Creator vs. Other Creatures
White Buffalo Calf Woman has Creator vs. Opposing Tribes
Jumping Mouse has Elder Mouse vs. Predators
Lieutenant has Two Socks vs. U.S. Military
Jim Chee has Joe Leaphorn vs. Criminals
Natty Bumppo has Chingachgook vs. Enemy Forces
Victor Joseph has Arnold Joseph vs. Lies & Ignorance
Caine has Master Kan vs. Ignorance
John Boy has Family vs. Poverty & Hazards
Pa & Laura has Family vs. Poverty & Hazards
Winnie the Pooh has Christopher Robin vs. Ignorance
Lucy has Aslan vs. White Witch & Enemy Forces
Captain Willard has Colonel Kurtz vs. Enemy Forces
Thomas Magnum has Robin Masters vs. Enemy Forces
1stLT Zack Mayo has SGT Emil Foley vs. Poverty & Hazards
Rat Patrol has SGT Sam Troy vs.
Bilbo has Gandalf vs. Sauron & Saruman & Orcs & Enemy Forces
Luke Skywalker has Yoda vs. Evil Empire & The Emperor & Darth Vader
Commander Adama has vs. Cylons
Hawkeye has Henry Blake vs. North Korean & Chinese Military & Ignorance
Gordie LaChance has Chris Chambers vs. Rival Gang
Nicky has Mike vs. Viet Cong
The Lorax has the Truffala vs. Ecological Destruction & Greed & Ignorance & Waste
Avatar has Grace Augustine & Neytiri vs. Ecological Destruction & Greed & Ignorance & Waste
Kermit the Frog has Miss Piggy vs.
Tom Sawyer has Aunt Polly vs. Boredom & Useless Work & Injun Joe
Huckleberry Finn has Jim vs. Ignorance
Big Red
Snow Dog
Will Hunting has Sean Maguire vs. Institutions & Trauma & Apathy
McMurphy has Indian Chief vs. Institutions & Trauma & Nurse Ratchet
Taran has Dallben vs. The Horned King
Oskar Schindler has Itzhak Stern vs. Nazis & Amon Goeth & Waste
Neo has Morpheus vs. Matrix & Agent Smith
Neil has John Keating vs. Elitism & Institutions & Ignorant Parents
Linus Caldwell has Danny Ocean vs. Terry Benedict
Ed Hocken has Frank Drebin vs. Criminals
PVT Ryan has CPT Miller vs. German Military
Harry Potter has Dumbledore vs. Voldemort & Range of Villains
Watson has Sherlock Holmes vs. Criminals & Ignorance
Doctor Strange has the Ancient One vs. Destruction
Captain Kirk has Mr. Spock vs. Other Worlds & Monsters
Robin Hood has Friar Tuck vs. Bad King Richard
Tramp has Lady vs. Cats & Range of Villains
Bob Newhart has Emily Newhart vs.
Jordan Belfort has Mark Hanna vs. SEC
CPT John Smith has Pocahontas vs. Ignorance
Pinocchio has Jimminy Cricket vs. Stromboli
MacGyver has Peter Thornton vs. Ignorance
Evey Hammond has V vs. Range of Villains
Gary “Eggsy” Unwin has Harry Hart vs. Valentine & Range of Villains
James Bond has Miles Messervy vs. Metal Mouth
Artemus Gordon has Jim West vs. Dr. Miguelito Quixote Loveless & Range of Villains
Ethan Hunt has ? vs. Range of Villains
A Team has John “Hannibal” Smith vs. Range of Villains
SGT Bausman has MAJ Reismann vs. German Military
Darius Stone has Agent Augustus Gibbons vs. Range of Villains
Sòng Lián has ? vs. Elite Family
Ed Gentry has Lewis Medlocke vs. Range of Villains
Seth Davis has Jim Young vs. SEC
LaMont Sanford has Fred G. Sanford vs.
Kevin has Winnie vs.
Tony Manero has Stephanie Mangano vs. Range of Villains
Danny Zuko has Sandy Olsson vs. Range of Villains
Danny LaRue has Mr. Miyagi vs. Cobra Kai & Range of Villains
Detective Riggs has Sergeant Murtock vs. Shadow Company
Max Rockatansky has Fifi MacAffee vs. ToeCutter & Range of Villains
COL Benjamin Martin has COL Harry Burwell vs. English Military
CPT Rafe McCawley has CPT Danny Walker vs. Japanese Military
Special Forces has GEN William Garrison ? vs. Somali Militia
John Rambo has Sam Trautman vs. Disrespecting Veterans & Viet Cong
Adrian Cronauer has Trinh vs. Range of Villains
Forrest Gump has Mama vs. Range of Villains
Colonel Hogan has ? vs. German Military
Travis Bickle has Iris Steensma vs. Human Trash
Jim Rockford has Rocky Rockford vs. Criminals & Ignorance
LT Frank Furillo has Joyce Davemport vs. Criminals & Ignorance
Von Trapp Famiy has Baron Von Trapp vs. German Military
Tarzan has Apes & Wilderness vs. Range of Villains
Crocodile Dundee has Wilderness vs. Range of Villains
Butch Cassidy has the Sundance Kid vs. Range of Villains
Agent J has Agent K vs. Range of Villains
Danny “Spud” Murphy has Mark Renton vs. Addiction
Billy Peltzer has Gizmo vs. Gremlins
Lone Ranger has Tonto vs. Range of Villains
Caractacus has Dad vs. Baron & Baroness Bomburst & Range of Villains
Sigmund & the Seamonsters has ? vs.
Ted Striker has Steve McCroskey vs. Hazards
Mary Tyler Moore has Mr. Grant vs. Ignorance
James Herriot has Siegfried Farnon vs. Hazards
Mark Harris has Dr. Elizabeth Merrill vs.
Rocky has Mickey Goldmill vs. Opponent
Kevin Lomax has John Milton vs. Dishonesty & Devil
Bill and Ted have Rufus vs. Ignorance
Cheech has Chong vs. Pigs & Establishment
Gilligan has the Skipper vs. Hazards
Sloth has Wilderness vs. Ignorance
Big Bird has Snuffleupagus vs. Ignorance
Bert has Ernie vs. Ignorance
Lady Aberlin has X the Owl vs. Ignorance
King Friday has Lady Elaine Fairchild vs. Ignorance
Mu Lan has Li Shang vs. Mongol Hordes
Kung Fu Panda has Master Sifu vs. Snow Leopard & Evil Ox
Dalton has Wade Garrett vs. Town Bully
Indiana Jones has Abner Ravenwood vs. Nazis
Captain America has Dr. Erskine vs. Nazis
Batman has Alfred Pennyworth vs. Joker & Riddler & Cat Woman
Bullwinkle has Rocky vs. Boris & Natasha Baddenof & Henchman
Fred Flintstone has Wilma vs.
Elliot has ET vs. U.S. Government
George Taylor has Doctor Zira vs. Apes
Paddington has Brown Family vs. Millicent Clyde
Spot the Cat has Hong Kong Phooey vs.
Shaggy has Scooby-Doo vs. Ghosts & Monsters
Romeo was taught the ways of love by Juliet vs. Elite Families
Achilles has Centaur Chiron vs. Hector
Perseus has Zeus vs. Monsters
Jason has Zeus vs.
Odysseus has Athena vs.
Percy Jackson has Poseidon vs.
Thor has Odin vs.
Loki has Odin vs.
Aaron has Levi vs.
Superman has Jor-El vs. Lex Luthor & Kryptonite
Aquaman has Nuidis Vulko vs.
Spider-Man has Uncle Ben vs. Green Goblin & Dr. Octopus
Iron Man has Jarvis vs.
Wonder Woman has Hippolyta vs.
Groot has Mentor vs.
Tim has Mary Thornton vs. Ignorance & Loss
Dorothy has the Wizard vs. Wicked Witch
Rudy has Father Cavanaugh vs. Failure & Invisibility & Worthlessness
Mr. Banks has Mary Poppins vs.
Mickey Mouse has Minnie Mouse vs.
Peter Pan has Tinkerbell vs. Growing Up & Dr. Hook
Babs and Buster Bunny have Bugs Bunny vs. Tasmanian Devil & Elmer Fudd
Gossamer has Daffy Duck vs.
Clarice Starling has Jack Crawford vs. Hannibal Lecter
Vito Corleone has Peter Clemenza vs. Other Crime Families
Cameron has Ferris Bueller vs. Boredom & Mediocrity
Baby has Johnny Castle vs. Loneliness
Howard Hughes has Katherine Hepburn vs. Germs
Jack Sparrow has Edward Teague vs. Other Pirates
Ripley has Dwayne Hicks vs. Alien
Danny Torrance has Richard “Dick” Hallorann vs. Evil & Jack Torrance
Jay Gatsby has Dan Cody vs.
Hamlet was “guided” by his father’s ghost vs. Evil Relatives
Katniss has Haymitch vs. Starvation
Julian Kaye has ? vs. Ignorance
John McClane has ? vs. Hans Gruber & Terrorists
Grover has ? vs.
Underdog has ? vs.
Benefit (Time, Health, Wealth, Guide, Results)
Buy (Value, Guarantee, Method)
Hero (You, Game Changer)
Life Happening
Wants (Priorities, Needs, Health, Wealth, Success)
Challenge (Obstacles, Villians, Fears)
Pandemic Came
Inflation
Long List
Tragedy or Triumph (Choice, Pain, Misery, Challenge, Overwhelm, or Pleasure, Gratitude, Satisfaction)
Reward (Having It All)
The easiest way to be successful in life is to be the hero of your own life and share with others so they can be the hero of their own lives
A simple formula that has been successful over and over again is this Resolve = Results
Who is the hero in the story and what do they want most what are the challenges facing them and who are the villains that are preventing it from happening
What happens when they step in fully and get all the help wisdom and support that they need
There’s always two possible outcomes at its simplest level
There’s the tragedy pain and misery of the failure of not being who they truly are
There’s also the reward pleasure success and happiness that comes from having it all because they were actually who they are all the time from now on
The basic formula is that when you resolve all of your inner and outer conflicts you will have those results
Ideal Client
You are going along in your life and your life is happening you’re having the results you’re having and it’s okay and maybe sometimes it’s even great then comes this event we like to call the pandemic and now there’s this huge list of stuff because now you can’t go to public places you can’t have your job anymore you can’t shake hands with people you can’t experience love you can’t go outside your house you can’t be successful you’re not allowed to be who you are do the stuff you like be with the people you want to be with everything in life is harder and you’re forced to be on a digital platform all day long or have nothing, you have to be given an injection that will damage your system permanently or else you’re not allowed to do anything and the list goes on and on everything gets more expensive everything gets more difficult everything gets more violent everything gets horrible and it stays that way month after month after month
That is until you had your transformation when you woke up to who you really are remembered why you’re really here got really clear about your values your purpose and your vision and was able to transform your life and be involved with all the people who are doing the same thing and created a collaboration of the best people in the world all helping one another to reach their goals together
Now you spend all your time with your loved ones and quality time and with simple easy next steps you’re constantly transforming things innovating and creating systems that produce more and more results at a quantum level almost like miracles over and over and over again
The results speak for themselves your level of health your happiness the amount of people that you connect with the beings that you benefit in the plants and animal world all the money that you’re making how easy it is to be successful with everything you’re attempting and even though you’re still having challenges and still having opportunities for growth and learning you’re able to step into them constantly and have more health wealth happiness and success than anyone has ever dreamed before
What we offer is a simple, optimized strategy for your life that you can implement all day long and create simple solutions to the overwhelm that you currently feel
The benefit of our system is that you get to become who you truly are all the time and become as powerful happy and successful as you’ve ever wanted to be
The easiest place to start is to read our getting started page and ask yourself the basic questions that were asking and honestly answer them
Based on your answers we have several recommendations of your next steps and we offer you the chance to see some results today quickly and easily
The easiest way to start improving your life is to get really honest about where your life is actually at now
We have a simple assessment that takes less than 5 minutes to fill out and will give you a snapshot of your life as it is right now
With these answers you can now start to look at what area of your life would you benefit most from improving today
We have three simple videos to watch that will walk you through our how to create the most value now process
Based on that you can then follow the homework until you feel satisfied that you’ve completed it and then we recommend everybody begins with our starter package
It’s quick easy to use and produces a high return on investment typically
If for any reason you’re not satisfied with it we will gladly refund you your money within 14 days of use
Founder Story
Imagine being born in a University hospital in Iowa City Iowa the hero of our story is born to a dad who’s a nuclear engineer and a mom who’s a blood doctor the combination produces someone who’s trained somewhere at the intersection of energy healer and frontline surgeon
If you want to watch the story that summarizes his life just watch the entire episodes of M*A*S*H
You would then to combine the teachings of Crazy Horse, Lao Zi, Bruce Lee, Jim Rohn, John Maxwell, Albert Einstein, Frank Lloyd Wright, Buckminster Fuller, Deepak Chopra, Andrew Weil, Tony Robbins and Grant Cardone.
What he wants is to benefit every living being as much as possible
His challenge is that he’s born into a system that seems to want nearly the opposite for everyone
His first memories in life are his mother and father getting divorced over a small matter called money
His challenge in life has always been the same thing he always knows how to solve every problem quickly and easily but won’t ever allow it to come to fruition
That is until one day when he’s sitting on a hill in a country called Honduras and he realizes that he may not make it through the night, he makes a promise to himself that he feels through this night he will never settle for second best ever again in anything
This commitment to himself takes the form of having to be number one the military number one in University number one in business number one in consulting and eventually he lands on the goal of being the number one coach in the world
If you follow the story it contains a lot of sadness difficulty and death
For those who are faint of heart we can spirit or just plain don’t give a f*** this would be a great time to leave
For those of you that click the button to actually hear the story you will be required to part with at least one working email
If that’s too high of a price to pay then it would be good to leave now
For the rest of you crazy mother f****** it’s probably time to click the button
If you’d like to sneak preview of what you’re about to experience it’s going to involve native American medicine the deepest levels of ecology modern shamanism and what it’s like to have to go through life as a clairvoyant even when you don’t feel like it
It has elements of transformation breaking through life’s most difficult challenges facing who you really are accepting it and becoming the best version of yourself so that you can help inspire others to do the same
It may even involve lessons of quantum healing rapid recoding of limiting beliefs healing karma and becoming fabulously wealthy.
Just for clarification sake when we discuss wealth what we’re discussing is having all the time that you want with your loved ones to enjoy life’s most interesting fun and exciting activities all the time and maybe a little extra cash while you’re at it.
There’s always two choices available at any given moment, stay the Way you are and risk all the pain and misery that you’re currently creating or choose to improve and see what happens.
Happy choosing!
Empathy
I’m sorry you are ___________
We understand how it feels to ___________
Nobody should have to experience ___________
Like you, we are frustrated by ___________
We care about your ___________
Process
1.Talk about a problem.
2.Explain a plan to solve the problem.
3.Describe how life can look for the reader once the problem is solved.
4.PS Here’s the best way to have it.
Plans
1. Measure your ___________
2. Order the items that ___________
3. Install it in minutes using ___________
Phases
1. Pre Purchase
2. Purchase
3. Post Purchase
Process Plan
Courage Client
Visit our website
Watch our short video
Select a working email of yours
Name your top three fears you want to change and email them
Decide which package you want
Click the button of that package
Confirm receipt
Octagon Client
Visit our website
Watch our short video the top three areas of your life that you would want to change
Selecting working email of yours
Send us the three areas you want to work on most
Select the starter package to begin with
Also add in any other cards that you find useful
Click the button of that package
Confirm receipt
Starter Client
Select some area of your life you would like to improve
Check in with some form of guidance that we refer to as a trusted source
If you haven’t got access to a trusted source, send us a working email so we can give you our free download
Check in with your trusted source and see what it says to do
Do that
Once you’ve downloaded our trusted source guide
Find the one or two that work best for you
Get in the habit of using them at least three times a day
Choose an area of your life that you want improvement on
Consider downloading our starter package to get started
or
Schedule a session with us here to get some help doing that
Process Plan
1. Measure
2. Assess
3. Choose
4. Order
5. Pay
6. Receive
7. Open
8. Use
1. Assess your ___________
2. Order the items that ___________
3. Open the ___________
4. Use the ___________
5. Verify that ___________
6. Vision ___________
7. Test ___________
8. Repeat ___________
Niches
Coaching
“Getting from here to there”
Bo Eason, Christian Pankhurst (Rachael/Datta, Debbie Ford), Bob Proctor (OMG)
- Not enough time / More time
- Optimizing your web presence (automating your outreach: social media, blogs, website maintenance, marketing plan, etc.)
- Not enough effective results / More effective results
- Product Design (courses, e-downloads, packaging, etc.)
- Not helping enough people / Help more people
- Helping you connect with your audience (branding, marketing, SEO)
Health
“Spiritual, Mental, Emotional, Physical, Financial & Social”
Life Care Centers of America, Neale Donald Walsch, Debbie Ford (or Gary Zukav)
SCRIPT (text keywords, slides & audio/voice-over)
What are the top 3 problems that keep you up at night?
- Not enough time / More time (the 3 ways we get you more time is)
- By getting you on purpose
- Optimizing your team
- Ideal collaborations
- Optimizing your web presence (automating your outreach)
- Not enough cures / More effective cures (solutions)
- Time-tested remedies
- Safer
- More cost-effective
- Product Design (courses, e-downloads, packaging, etc.)
- Not helping enough people / Help more people
- SEO
- Helping you connect with your audience (branding, marketing, SEO)
We make those go away. Here are some of those solutions.
Here are some people we’ve done this for already.
Please sign here.
Leadership
“Lead by Example”
Tribe of Men, Agoge, David Fabricius, Bo Eason, Keith Merron
- Not enough time / More time
- Not enough effective results / More effective results
- Not helping enough people / Help more people
Education
“The best solution to the world’s issues”
UC-Berkeley, UC-San Francisco, Ubiquity, Acupressure Institute
- Not enough time / More time
- Not enough results / More effective results
- Not helping enough young people / Help more young people
Preparedness
“The more you know, the less you need”
Agoge, Gold Co., Mothers, Premiere
- Not enough time / More time
- Not enough resources / More effective resources
- Not enough experience / More experience
Finance
“Financial Freedom”
Gold Co. (Charles Schwab), Gebhardt Group, Ethix
- Not enough time / More time
- Not enough profit / More effective profit
- Not enough resources / More effective resources
Consulting
“What you want most now”
Gold Co., Ron Tugender, Lumigence
- Not enough time / More time
- Not enough results / More effective results
- Not helping enough people / Help more people
- Not enough resources / More effective resources
Energy
“Renewable Power”
(Nexant), Pacific Gas & Electric, Honeywell
- Not enough time / More time
- Not enough power / More power
- Not enough safety / More safety
- Not helping enough people / Help more people
Tech
“The best information now”
Oracle, Silicon Graphics, ASUS, Human Ingenuity
- Not enough time / More time
- Not enough resources / More effective resources
- Not helping enough people / Help more people
- Not enough information / More information
Skilled Trades
“Fix Your Problem”
- Not enough time / More time
- Not enough resources / More effective resources
- Not helping enough people / Help more people
Manufacturing
“Create Better Products”
- Not enough time / More time
- Not enough resources / More effective resources
- Not helping enough people / Help more people
Legal
“I’m the right lawyer for you”
- Not enough time / More time
- Not enough wins / More effective wins
- Not helping enough people / Help more people
Agreement Plan
1. We will ___________
2. We will not ___________
3. A ___________
4. A ___________
5. A ___________
6. A ___________
7. A ___________
8. A ___________
Plans
Get Clear On Your Next Step
Optimize Your Life
Overcome Your Fear
Learn Chinese Easily
Design Your Best Life
Heal Your Life
Optimize Your Business
Create Your Ideal Home
Indirect Call to Action
1. Measure your ___________
2. Order the items that ___________
3. Install it in minutes using ___________
4.
5.
6.
7.
8.
Call to Action
1. Measure your ___________
2. Order the items that ___________
3. Install it in minutes using ___________
4.
5.
6.
7.
8.
Click Here:
to download the success system to create as much value as possible for you and your loved ones
to download are getting started page unless you’d rather just stay exactly the way you are right now
to see our first three videos that will help you break through whatever challenges you’re facing currently
to have a quick simple guide to preparing your family to survive any challenge that threatens them
to wake up
to become who you really are
to actually start living your purpose
to get out of your own way
if you’re ready to do whatever it takes
if you’re trusted source guides you to
unless you’re a little b****
At Octagon Coaching we’re often asked whether it’s okay to _______. It’s certainly the easiest way to make sure _________. But there are some problems with _________. ___________that are _____________ often _____________ later in life and health problems can occur without our noticing. We recommend ___________, once or twice per day. After twenty minutes, if your ________hasn’t ____________, we recommend _____________ and waiting until the next set time to ____________-.
By sticking to a set amount and set schedule, you’ll be able to monitor what your ________ ________________and also be able to diagnose any illness your ____________may be suffering. This will ensure your _____________stays healthy and happy long into their life. Here’s to enjoying our loved ones for a long, long time.
Sincerely, __________
P.S. As for how much each _____________should be _________, it really depends on how old your _______ is and how big. Next time you and your _________are in the area, introduce us to your ____________ and we’ll tell you everything we know about their ________.
1.Talk about a problem.
2.Describe a product you offer that solves this problem.
3.Describe what life can look like for the reader once the problem is solved.
4.Call the customer to a direct action leading to a sale.
Dear _____,
If you’re anything like us, you hate leaving your dog behind when you go out of town. And you hate the idea of your dog being locked in a crate next to a bunch of other stress-inducing, barking dogs. As dog lovers, we used to hate that feeling too, and that’s why we created Crest Hill Boarding. At Crest Hill, your dog plays so hard all day, they are eager to lie down at night. We have three full-time staff members throwing tennis balls and enticing dogs to run and play so they’re far too distracted to realize they’re anywhere other than a second home. This means that by the end of the day all the other dogs are eager to sleep too, and so your dog rests comfortably. You won’t believe how quiet our kennels are once we put the dogs to bed at 8 p.m. Right now you can book three nights at Crest Hill at half price. This is a one- time offer and it’s meant to introduce you to how differently we take care of your pet. We think once you see how eager your dog will be to join us, you’ll feel better when you have to leave town. No more guilt. No more sad good- byes. To take advantage of this offer, just call us. You don’t even have to know when the next time you’re going to leave town is, we will just mark you in our system as having taken advantage of the offer.
Call us today at 510–649-0984. We can’t wait for your dog to experience the Crest Hill difference.
Sincerely,
__________
P.S. Make sure to call today. The call will only take a couple of minutes, and you’ll be in our system forever. After you call, your dog’s favorite home away from home will be waiting whenever you’re in need of a safe, reliable, and fun-for-your dog solution.
1.Identify your existing, ideal clients
2.Give your clients a reason to spread the word
3.Offer a reward
Dear Friend,
Thanks for doing business with us. A number of our clients have wanted to tell their friends about how we help clients, but they aren’t sure how to do so. We’ve put together a little video that will help your friends solve X problem. If you have any friends with X problem, feel free to send it along. We’d be happy to follow up with any of them, and we’ll be sure to let you know whether we could help. We know you value your relationships and so do we. If your friends are experiencing a problem we’ve helped you solve, we’d love to help them too. If there’s anything else we can do, please let us know.
Sincerely, ________
P.S. X Problem can be frustrating. If you’d rather introduce us to your friend in person, just let us know. We are more than happy to meet with them in their place of business or at our office.
Referral Systems
Implementing a referral system takes work, but it’s effective. Take some inspiration from these samples. You’ll quickly see that the effort will pay off.
100 Percent Refund for Three New Referrals Within a Semester
This was the brainchild of an after-school test-prep academy that prepared high school students for the SAT and ACT college admissions test, but it could just as well have been an eye doctor or a massage therapist. Parents were given a referral card to hand out to friends, many of whom had kids around the same age. Each time one of the cards came back, the referrer was credited hundreds of dollars because these courses were expensive! When they referred three new registrants, the referrer was given a 100 percent refund. Sure, the
kids were competing with test scores, but the parents ended up competing for referrals, and business skyrocketed. The business also offered special seminars for parents and students of the 100 Percent Referral Club.
Invite-a-Friend Coupons
When students signed up for golf lessons, the range offered each new student several coupons for a free bucket of golf balls for a friend. While it’s an individual game, golf is a social sport since people enjoy playing together. The course experienced a 40 percent increase in students signing up for lessons because word of mouth spread so effectively.
Open-House Party
Whenever a home contractor finished a large-scale project, he asked the homeowners if they would be willing to throw an open-house party in exchange for a slight discount. Friends, family, and neighbors were invited to a cookout on the newly built deck. The contractor used this opportunity to explain how the work was done and pass out cards. With only a few open-house parties, the contractor filled his schedule for the following twelve months.
Free Follow-Up Photos
A wedding photographer in Syracuse, New York, offered couples a free follow-up portrait on their one-year anniversary if the couple provided three referrals at the time of the wedding. She also followed up with cards to the entire bridal party, expressing how much of a pleasure it was to photograph them. Needless to say, business boomed because people who are in wedding parties often end up getting married soon themselves.
Story Template
You are the hero that this story is intended to help and what you want most
You have these main problems because this villain is causing these horrible things both internally and externally for you and those you care about and you are suffering from these philosophical conflicts
Luckily you meet a guide who cares about you and is a proven expert in these things and they give you a plan that shows you the process step by step exactly what to do and secondly it sets up agreements so that you can tell when you’re actually having it happen
It calls you to direct action like sign up now and send us the money so we can send you the services and products or a transitional step such as read something here, watch something here, check this out, give us a comment, give us a thumbs up, subscribe to our channel, learn more about this, and all these different things you can be or do that would create value but don’t cost you anything yet
The reason you want to do this is so that you can have this type of success in your family, your friends, your money, your health, your wisdom, your belief system, how you see yourself and are seen by others, the things that you get done every day, your productivity, your value and ultimately your life
We are doing this because we want to make sure you never have to suffer in pain or misery, feel alone, be lost, be confused, get hurt in any way or have any type of difficulty that’s unnecessary
Basically, we want to help you go from where you are to where you need to be as quickly and easily as possible
Why Tell Stories
You have so many valuable things to share with the world but you don’t have very much time to sit and write all day
So many people are suffering and you have things that would help them but don’t have a way to reach them
The fear of failure holds you from even starting on the project
You have all these things you want to share with people but you don’t like talking to people and you don’t like having people constantly give you criticism and reject you
You want to have safety and security health and money but don’t want to have to spend a lot of time on things you don’t like
We care about you and know what it’s like to be in your situation because we’ve all been there most of our life
We had the same problem until we started using artificial intelligence to create all of our content in a matter of minutes not in a matter of months
Our artificial intelligence comes from a place called UC Berkeley and is one of the best in the world
It can produce 500 advertisements for 10 different groups in less than a minute
All you have to do is grab some recording device and start speaking and translate your ideas into text in order to use it
Just write about 20 to 30 words a minute on average when we’re creating new content and it’s possible to do 150 words a minute speaking
Take a moment to get clear on your values purpose and vision of what you want to accomplish and within two or three hours you can have a nice outline of what you want to actually have happen
Take a deep breath and get centered to begin with
Use these simple steps to begin
Download or getting started page right now
Sometimes the secret of success is wanting the results to happen in a way that’s fast and easy and simple as much as you want your next breath when you’ve been held underwater for 5 minutes once you want something that bad the solutions appear rapidly and in an obvious way that you can actually carry out. You don’t have to sit around and wonder how can I get my life better anymore you don’t have to explain why you didn’t do it or tell people what you’re going to do and then watch your life just get worse and worse
Resolution
Win some sort of power or position
Be unified with something or somebody that makes them whole
Experience some type of self-realization
Conflict resolved
Find your way
Hero gets the reward
Hero rides off into the sunset
House is paid off
Boy gets girl
Evil is vanquished
Plants grow back
Health is restored
Now famous
Basic start taking care of
All debts paid
Endowment established
Animals return
Pollution is cleaned up
Justice is done
Project is completed
Enlightenment
Given a promotion
Travel the world
Patent is awarded
Song goes #1
Become #1
Victory achieved
Heroes are now thriving
Game is won
War is ended
Case is won
Prosperity is restored
Settlement is paid
Privileges are restored
Resurrection
Now flourishing
Return home
Get into heaven
Happily ever after
Ability to:
- Get a client in one day
- Spend 3 hours now that will save you 10 hours later
- Make better decisions
- Learn about 10 of the leading experts for attracting ideal clients
- Gain an average of extra hour of deep sleep
- Add a new member to your group
- Use a simple breathing process to give you quick energy
- Use a simple breathing process to give you quick relaxation
- Use a simple process to refresh your mind whenever you need it
- Organize any information to be more useful in minute
You and your team will be able to:
What
- Have more free time doing what you love most
- Generate residual income (Make money while you sleep)
- Get paid what you’re worth (Get 10x return on your investment)
- Great Reputation
- Make a large contribution
How
- Reach your ideal clients
- Have more confidence
- Become who you want to be
- Model excellence
- Have more prospects taking an action step (volunteering, donating, enrolling, buying)
- Find structures and leverage points to do it easier and faster
- Have more energy and commitment for you priorities
- Be clear on your purpose
- Know what you have to be, have and do to carry it out
- Take your next step in fulfilling your purpose
- Realize how precious your time Is
- Learn your unique ability
- Reach into areas of the world that you will never be able to visit
- Get clear on your message so it can be easily marketed
- Communicate your offers clearly
- Be of highest service
- Improve the qualities of the lives you come in contact with
- Generate large amounts of income
- Play a bigger game
- Make 2 to 3x what you make now
- Have your Organization run more effectively
- Have clarity around your organization’s purpose
- Have special teams set up and trained to continue growth
- Increase the value of your organization, create better financial health
- Optimize your resources of information and skill sets
- Discover your Zone of Genius
- Form ideal collaborations for tasks that are not within your Zone of Genius
- Understand your value in the world
- Create what is most important to be happy
- Make wiser investments in where you spend your time and money
- Have more time with loved ones
- Have more time to give your gifts in the world
- Have more inspired and happier clients
- Develop a clear master plan that everyone in your group can use
- Have Project scopes, times and budgets match
- Get results without having to spend _ hours and $ _
- Grow into a happier life
- Have these results with a smaller group
- Have more enjoyment in your life
- Have more supportive community
- Have more word of mouth referrals
- Find all results happening faster
- Share this with family and friends
- Triage new challenges quickly and effectively
- Heal your largest pain
- Experience healing in many areas of your life
- Have a sense of well being
- Have your fears diminish
- Have a growing appreciation for life
- Feel more comfortable around your family
- Be less intimidated by strangers
- See which habits no longer serve
- Distinguish your fantasies from reality
- Look at what your core beliefs are
- Clear away limiting beliefs
- Find ways to shift your beliefs
- Clear away energies that don’t serve anymore
- Invite in new energies that are aligned
- Intuitively sense what is needed next
- Share something useful in less than a minute with anyone
- Learn balance and harmony
- Breathe deeper
- Have better hydration, drink more water
- Sleep better
- Have a deeper sleep
- Be physically stronger
- Lift more weight
- Forgive
- Be forgiven
- Become more loving
- Be loved
- Start to practice gratitude in everything
- Experience a feeling of freedom
- Find joy inside of yourself
- Feel more inspired
- Feel inspired to be your best
- Give your gifts fully
- Teach the most important truths known to humans
- Find yourself enjoying your challenges more, see them more as challenge vs problems
- Become open to new possibilities
- Realize every fear is an opportunity to bring in more love
- Have more honesty in your interactions
- Store your information in ways that can save a lot of time and data entry
- Learn some of the most effective models of coaching
- Learn the most effective methods of teaching
- Have clearer communication
- Find the best people to work with
- Improve your relationships, especially with yourself
- Have effective meetings
- Become open to feedback from others
- Give and receive feedback
- Tell people a deeper truth
- Negotiate better
- Have very robust business plans
- Have a clear and prioritized plan
- Have systems and processes in place to keep you on track
- Have operational strategies to carry out tasks at all levels
- Start to see where you are kidding yourself
- Step into your challenges more fully
- Make commitments and follow through on them
- Train one another optimally
- Delegate any activities you don’t enjoy the most
- Delegate effectively
- Have people, places and things that hold you accountable
- Setup consequences in case you fall off path to get back on
- Attract & find Destiny partners to play with
- Setup joint ventures
- Serve multiple communities at the same time
- Have access to multicultural business
- Travel the world with people you care about
- Become great leaders
- Become transformational leaders
- Experience leadership as a spiritual path
- Become game changers
- Grow into a fuller version of yourself
- Teach others better
- Teach by example
- Create effective tools to teach others how to do this
- Balance yourpersonal and professional time
- Leave behind a life well lived
- Leave behind a great legacy when you are gone
- Improve the quality of life for the next generations
- Share your passion
- Fulfill your purpose
- Live out your destiny
- A simple, works every time solution
- Can be learned in 30 minutes
- Feel more confident
- Feel comfortable around _
- Be found easier
- Easier searches
- Find more relevant solutions
- Refinance at a lower rate
- Learn things faster and easier
- Overcome inner game issues
- Resolve core issues
Failures
Confused
Poor
Alone
Sad
Afraid
Angry
Unloved
Guilty
Ashamed
Terrified
Scarcity
Lonely
Bored
Lost
Argumentative
Doubt
Forcing
Hatred
War
Losing
Can’t
I
Want
No Spirit
Untrue
Getting lost
Screwing things up
Losing money
Ruining relationships
Not finishing
Not receiving
Pretending
Holding on to resentment
Feeling like a loser
Losing the game
Losing something valuable
Breaking something
Avoiding things
Causing damage
Staying stuck
Losing a family member
Becoming poor
Living in fear
Being a prisoner
Wasting your life
Ruining your family
Transformations
Confused to Clear
Poor to Wealthy
Alone to Connected
Sad to Happy
Afraid to Courageous
Angry to Compassionate
Unloved to Loved
Guilty to Esteemed
Ashamed to Healed
Terrified to Safe
Scarcity to Abundance
Lonely to Appreciated
Bored to Engaged
Lost to Found
Argumentative to Cooperative
Doubt to Belief
Forcing to Flowing
Hatred to Love
War to Peace
Losing to Winning
Can’t to Can
I to We
Want to Need
No Spirit to Spirit
Untrue to True
What’s Your Marketing Plan?
In my twenties, I spent an entire year playing chess. Nearly every day I met a friend at a coffee shop and we’d go at it for a couple of hours. My skills improved, and I ended up winning more than half my matches until another friend started showing up. He beat me every time, usually within twenty moves. The reason? I knew a lot about the philosophy of chess, but I didn’t have what’s known as an opening.
Before sitting down to play, my more skilled opponent planned his first five moves. This opening strategy was critical to his success. Once I memorized a few openings of my own, I started to win again. If the StoryBrand Framework is a foundation, the five marketing ideas that make up the StoryBrand Marketing Roadmap should serve as your opening. These five simple yet powerful tools have been used by countless businesses to increase their revenue.
Consider this roadmap a checklist. After you’ve created your BrandScript, get to work on each aspect of this roadmap and watch as your clients engage and your company grows.