| Phase 1 | |||||||
|---|---|---|---|---|---|---|---|
| Week 1 | Assess | Existing | Demographic | Psychographic | Analytics | Need | Urgency |
| Week 2 | Qualify | Want | Interest | Trust | Scope | Budget | Coachability |
| Week 3 | Present | Marketing Plan | Revenue | Profit | Investment | Timeline | Agreement |
| Week 4 | Enroll | Values | Purpose | Vision | Mission | Strategy | Collaboration |
| Week 5 | Schedule | Hosting | Mockups | Deliverables | Scripting | Capture | Editing |
| Week 6 | Outline | Brand | Colors | Font | Layout | Theme | Media |
| Week 7 | Team | Network | Links | JVs | Testimonials | Endorsements | Templates |
| Week 8 | Platform | WordPress | Custom | Graphics | Audio | Audience | Staging |
| Week 9 | Alpha | SEO | Surveys | Video | Market | Testing | |
| Week 10 | Beta | SEO | Blog | Testing | |||
| Week 11 | Live | SEO | Promotion | Conversion | Traffic | Testing | |
| Week 12 | Optimize | SEO | Marketing | Enrollment | Clients | Revenue | Template |
| Phase 2 | |||||||
| Week 1 | Assess | ||||||
| Week 2 | Schedule | ||||||
| Week 3 | Outline | ||||||
| Week 4 | Alpha | ||||||
| Week 5 | Beta | ||||||
| Week 6 | Live | ||||||
| Week 7 | Optimize | ||||||
| Week 8 | Optimize | ||||||
| Week 9 | Optimize |
